Ad Texts, Display Network
Determining The Most Impactful Ad Types
Read valuable PPC information we can take from 2014 that we should be aware of for implementation in the coming year. Read More »
Ad Texts, Display Network
Read valuable PPC information we can take from 2014 that we should be aware of for implementation in the coming year. Read More »
Ad Texts, Ecommerce PPC
Are you killing your ad success by gearing the wrong text to the wrong audience? Read this post to learn how to better identify eCommerce audience motive. Read More »
Ad Texts, Experiments & Testing
The results achieved from stats are only as good as the person who analyzes them and how they apply their knowledge, experience and common sense. Read More »
Ad Texts, Basic PPC Strategies
Ad testing is important to PPC best practices. There are several ad tests that are small changes that have made big differences in my paid search accounts. Read More »
Ad Texts, Advanced PPC Strategies
Ad customizers allow you to add dynamic messaging to ad copy. You can easily roll out large numbers of ads while controlling the specifics from a single file. Read More »
Ad Texts, Image Ads
How you manage your ad creative process must be considered, answered, and decisively acted upon in order to have a successful paid search program. Read More »
Ad Texts, Google Ads
As part of their Tools for the Power User, Google is launching customized creatives. These creatives are great for advertisers who have millions of products! Read More »
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