My obsession with the Google AdWords Content Network continues! Actually, developments keep popping up about the Content Network and I like to keep you informed. Recently Google announced a change to the content network reporting: now you can view Google subdomain properties within your placement performance report.
As you know, any additional level of granularity in regards to performance visibility is a welcome change! This means Gmail will appear as mail.google.com, Google Books will appear as books.google.com, Google Finance will appear as finance.google.com (the list goes on and on) and if your ads appear within any of these subdomains, they’ll …








