PPC Hero

PPC Students

Won’t Someone Please Think of the Children?

Pat East, Hanapin Marketing’s CEO, teaches a summer workshop at Indiana University that covers all aspects of Internet marketing. A core module of this course is pay per click. In fact, a major component of the grade is the application …

PPC Hero Star Wars

Happy Star Wars Day from PPC Hero!

May the Fourth Be With You! On this special day and all others, we hope you have Jedi-like control over your search marketing endeavors.

The New PPC Hero

PPC Hero Turns Six!

  Six years ago to this very day, Hanapin Marketing launched this blog and produced its very first blog post. It was titled “Let the Adventure Begin.” And what an adventure it has been! Since that first post, PPC Hero has …

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PPC Hero’s Tips to Get You Through the Holiday and Into the New Year!

With the new year approaching, it’s the perfect time to reminisce of 2012 and use the things we’ve learned throughout the holidays & into the new year. With a combined effort from the PPC Hero team we pulled the top …

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Agency or In-House? Choosing The Right PPC Path For You

Lots of crazy stuff has happened in PPC during 2012.  Even though that’s been true pretty much every year since its launch, we at PPC Hero felt that it was a big enough year to justify its very own series.  …

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30 Years Ago Today…

30 years ago today Michael Jackson’s Thriller Album was released. In honor of the legend, we’re enjoying some MJ tunes in the office today! Michael Jackson’s Thriller »

Thyme. Get it?

PPC Hero’s Top Time Saving Tips During Your Busy Holiday Season

It’s a busy time of year.  There are so many products you want to sell, so many bids that need to be changed, so much ad text you need to refine.  We here are PPC Hero have thought that you …

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Hero Conf 2012 Panel Discussion Transcript

Our Next Hero Conf 2012 Speaker transcript is from our Super Panel Discussion. If you’re more of a straight to the point kind of person and want access to our full 339 page transcript guide, all you need to do is sign …

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Happy Thanksgiving!

Be thankful for delicious food and amazing people – HAPPY THANKSGIVING!

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Happy Independence Day!!

I hope all of you are enjoying the festivities, parades, and fireworks celebrating today!! Lest you forget, I’d like to remind you of another reason we’re celebrating… today is also the 40th anniversary of Nathan’s Hot Dog Eating Contest!! The …