Let’s be honest, there’s usually a lot going on around the PPC Hero offices. If ROI Bandit makes an unwanted appearance, or PPC Hero announces his candidacy for president, you will find it here with all the other PPC Hero news!
To do our blogs right–grow our monthly visitors, add to our daily subscribers, increase our rankings, and write quality articles that help great search marketers–requires a big investment. It’s one that we’ve made for the past few years, and one that we’re doubling down on starting this month!
(On a side note, please, please, please tell me you know the movie reference to the title of this post. 
)
This post is from me–the president and CEO of Hanapin Marketing–and it …
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As we near the end of the year, our team reflected on the changes seen in PPC, and put together the following recap of those with the biggest impact so far:
Twitter has begun to reach out to companies who want to advertise on their social media platform via what are being called “promoted tweets.” Basically, a company or advertising agency can pay (based on a cost per impression model) to have their Tweets appear at the top of …
We need your help!
Landing pages are obviously an integral part of PPC campaigns, and we’re conducting a survey about landing pages to better understand how businesses utilize them. This short survey (15 questions; 5 minutes) will provide us with lots of valuable data about this facet of PPC. We’ll share that data with you after the survey ends so you can benchmark yourself against other PPC Hero readers!
To increase participation, we’re giving away five $50 Amazon gift cards! To be …
A couple of weeks ago we gave you a sneak peek into Hanapin Marketing’s big plans for the blog redesign. After much anticipation, the day has finally arrived… PPC Hero just got a makeover! The PPC Hero team is very excited to launch our new and improved blog design. If you don’t remember the old look, check out the before and after!
2009 was a great year for both Hanapin Marketing and PPC Hero. We’ve more than doubled our staff this year, our subscriber numbers are looking better than ever, and we have some really exciting things planned for 2010. The first of those is a PPC Hero face-lift!
It is always exciting when a company is able to go through a blog redesign. Not only does it mean that you have enough readers to validate the use of resources, but it …
If you haven’t already filled out our PPC Hero Readership Survey, please, please, please take a few minutes and do so now.
We are continuously working to improve the blog and need your help in order to do so. Plus, you can be entered to win a free landing page review from the Hanapin Marketing team! If you’d like a shot at winning the review, be sure to fill in the last box of the survey which asks for your …
PPC Hero Readers – We need your help! In a continuous effort to improve our blog we’d liked to update our Readership Stats. We’ve created a short survey that we’d love for you to help us with. Our goal is two-fold: first off, we would like to learn specific details about our readers which will help to write tailor-made content for the blog, and secondly we would like to collect, process and share this important data with the pay-per-click industry …
In case you haven’t heard, the Hanapin Marketing Team is giving away $16,000 in SEM software, books and services in our Totally Awesome SEM Sweepstakes! Throughout the week we’re going to give you some details on the software prizes that are up for grabs in the sweepstakes. And if you haven’t done so, enter now!
Pay per click advertising doesn’t have to be time-consuming, …
What I’ve always loved about Google AdWords is the extensive amount of information they give you. And something I realized I can do to help improve my overall click-through rate via the content network and doesn’t include writing new ads, testing ads, changing keywords or running any search query reports. (Although those are very good ways to increase your click-through rates!).
For a while now Google has had age and gender targeting for the content network. Now MSN …
The team at PPC Hero would like to give a big “Thanks!” to our fantastic advertisers. Their support allows us to provide frequent, thorough, relevant PPC advice & news and we’re grateful for every one of them. Please consider showing them that you appreciate their support as well by checking out their sites.
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