Peter works with marketing communications companies around the world to grow their client list – faster. He leverages his 30 years of business development experience as Saatchi & Saatchi Advertising’s Business Development Director, owner of his own ad agency and CEO of two Internet start-ups to create his unique approach to advertising, digital, PPC, design and PR sales.
Peter is known for his book on pitching, “Buy This Book. Win More Pitches”, the highly successful chatbot SmarterChild developed by his company ActiveBuddy and his fame, inhis mind, of creating EFFIE award winning content marketing programs before the word ‘content’ was invented.