Phoebe embarked on her SEO journey at 14.
Post-university, she discovered her love for PPC and honed her skills, eventually stepping into a leadership role at the young age of 22.
Over the past 12 months, she has boosted the agency’s conversions by 175.42% and ROAS by 15.69% across all of Zelst’s PPC accounts.
Her success has grown year on year, thanks to her deep understanding of SEO’s impact on CRO and PPC.