Comments on: Learn How to Track Your MSN adCenter PPC Keyword Data in Analytics http://www.ppchero.com/learn-how-to-track-your-msn-adcenter-ppc-keyword-data-in-analytics/ Heroic Feats of Pay Per Click Management Wed, 07 Jan 2009 19:41:02 +0000 http://wordpress.org/?v=2.6.5 By: John http://www.ppchero.com/learn-how-to-track-your-msn-adcenter-ppc-keyword-data-in-analytics/#comment-20016 John Tue, 23 Sep 2008 14:47:04 +0000 http://www.ppchero.com/2008/04/08/learn-how-to-track-your-msn-adcenter-ppc-keyword-data-in-analytics/#comment-20016 @ Danny, You could still use the basic principles and build out URL tags that would work with Ask.com. Here's an example: example.com/?utm_source=ask&utm_medium=cpc&utm_content=adgroup1&utm_campaign=campaign1 To track specific keywords, you can always go the manual route and enter &utm_term=keyword1 However, I'm certain you can use the following to pull in the keyword: &utm_term={keyword} @ Danny,

You could still use the basic principles and build out URL tags that would work with Ask.com. Here’s an example:

example.com/?utm_source=ask&utm_medium=cpc&utm_content=adgroup1&utm_campaign=campaign1

To track specific keywords, you can always go the manual route and enter &utm_term=keyword1 However, I’m certain you can use the following to pull in the keyword: &utm_term={keyword}

]]> By: Danny http://www.ppchero.com/learn-how-to-track-your-msn-adcenter-ppc-keyword-data-in-analytics/#comment-20015 Danny Tue, 23 Sep 2008 14:31:51 +0000 http://www.ppchero.com/2008/04/08/learn-how-to-track-your-msn-adcenter-ppc-keyword-data-in-analytics/#comment-20015 This is great, thank you! I was wondering if you have found any methodology for accomplishing this task in Ask Sponsored Listings. This is great, thank you!

I was wondering if you have found any methodology for accomplishing this task in Ask Sponsored Listings.

]]> By: Optimize your Paid Search Marketing » Ambient and Transparent http://www.ppchero.com/learn-how-to-track-your-msn-adcenter-ppc-keyword-data-in-analytics/#comment-17983 Optimize your Paid Search Marketing » Ambient and Transparent Fri, 22 Aug 2008 23:26:07 +0000 http://www.ppchero.com/2008/04/08/learn-how-to-track-your-msn-adcenter-ppc-keyword-data-in-analytics/#comment-17983 [...] For more details, check out this article written by our friends at PPC Hero [...] [...] For more details, check out this article written by our friends at PPC Hero [...]

]]> By: April ‘08: Best Search/Marketing Posts http://www.ppchero.com/learn-how-to-track-your-msn-adcenter-ppc-keyword-data-in-analytics/#comment-10387 April ‘08: Best Search/Marketing Posts Fri, 02 May 2008 01:12:17 +0000 http://www.ppchero.com/2008/04/08/learn-how-to-track-your-msn-adcenter-ppc-keyword-data-in-analytics/#comment-10387 [...] John Lee/PPC Hero: Learn How to Track Your MSN adCenter PPC Keyword Data in Analytics [...] [...] John Lee/PPC Hero: Learn How to Track Your MSN adCenter PPC Keyword Data in Analytics [...]

]]> By: PPC Roundup for Monday through Thursday 4/7/08 - 4/10/08 | semvironment http://www.ppchero.com/learn-how-to-track-your-msn-adcenter-ppc-keyword-data-in-analytics/#comment-9356 PPC Roundup for Monday through Thursday 4/7/08 - 4/10/08 | semvironment Fri, 11 Apr 2008 14:57:11 +0000 http://www.ppchero.com/2008/04/08/learn-how-to-track-your-msn-adcenter-ppc-keyword-data-in-analytics/#comment-9356 [...] Learn How to Track Your MSN adCenter PPC Keyword Data in Analytics - “Must Read!” [...] [...] Learn How to Track Your MSN adCenter PPC Keyword Data in Analytics - “Must Read!” [...]

]]> By: Alex http://www.ppchero.com/learn-how-to-track-your-msn-adcenter-ppc-keyword-data-in-analytics/#comment-9316 Alex Wed, 09 Apr 2008 22:28:58 +0000 http://www.ppchero.com/2008/04/08/learn-how-to-track-your-msn-adcenter-ppc-keyword-data-in-analytics/#comment-9316 Hey John, I'm glad you found my article useful! Just to clarify 2 things: 1.) You will not be able to see funnels by referring source. That requires proper use of profiles. 2.) You may want to check whether OrderItemID and AdID give you the data you require. I believe it may return numerical identifiers useless to anyone except MSN's own system. If you find otherwise, please correct me. There are a few options in my post about link tagging with Google Analytics that might work: http://www.alexlcohen.com/web-analytics/2008/03/26/campaign-tagging-google-analytics/ Cheers, -Alex Hey John,

I’m glad you found my article useful!

Just to clarify 2 things:

1.) You will not be able to see funnels by referring source. That requires proper use of profiles.

2.) You may want to check whether OrderItemID and AdID give you the data you require. I believe it may return numerical identifiers useless to anyone except MSN’s own system. If you find otherwise, please correct me.

There are a few options in my post about link tagging with Google Analytics that might work:
http://www.alexlcohen.com/web-analytics/2008/03/26/campaign-tagging-google-analytics/

Cheers,
-Alex

]]> By: SearchCap: The Day In Search, April 8, 2008 http://www.ppchero.com/learn-how-to-track-your-msn-adcenter-ppc-keyword-data-in-analytics/#comment-9261 SearchCap: The Day In Search, April 8, 2008 Tue, 08 Apr 2008 21:52:54 +0000 http://www.ppchero.com/2008/04/08/learn-how-to-track-your-msn-adcenter-ppc-keyword-data-in-analytics/#comment-9261 [...] Learn How to Track Your MSN adCenter PPC Keyword Data in Analytics, PPC Hero [...] [...] Learn How to Track Your MSN adCenter PPC Keyword Data in Analytics, PPC Hero [...]

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