Comments on: How I Manage A PPC Account Without Google AdWords

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By: adMarketplace.com

adMarketplace.com — Wed, 01 Feb 2012 18:02:00 +0000

You can also sign up with adMarketplace.com too.

By: Afiliados Elite 2.0

Afiliados Elite 2.0 — Wed, 30 Nov 2011 20:53:00 +0000

Adwords was unique that I knew, thanks for sharing

By: Have Yourself A Merry Little Account Structure | Fix Your Adwords Campaign Today. Call 021 300 1952

Wed, 09 Nov 2011 03:02:50 +0000

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By: Dave Rosborough

Dave Rosborough — Mon, 17 Oct 2011 16:49:00 +0000

Hi Melanie,

I’m glad you brought that up because it is an important thing your business must first consider before expanding into multiple networks. From my experience, I’ve found that their is definitely a learning curve with each additional network. Each 2nd/3rd tier has their own UI and features, so half the battle is learning how to use their unique system. The other half concerns the overall potential and performance, because not everyone will find success using this strategy. I like to think that the more broad your product is, the more likely you will be to find success in alternative networks. Regardless, I would argue that it’s always beneficial to explore new avenues for yourself. That way, you will know for sure what works/ doesn’t work for your clients.

Thanks for the comment!

By: Dave Rosborough

Dave Rosborough — Mon, 17 Oct 2011 16:38:00 +0000

Hi Faiza,
It wasn’t the client who was banned, but rather the product itself. The reasoning behind the ban is somewhat foggy. Part of the explanation is that the FDA has labeled oral hCG for weight loss as being “economic fraud”, although Google hasn’t released any literature describing their stance. We’ve noticed that the competition really picked up in adCenter after the ban, which tells us that others witnessed similar scenarios. Regardless, Google has the final say in the matter so we have to make the best of it.

Thanks for reading!

By: Melanie

Melanie — Fri, 14 Oct 2011 20:46:00 +0000

Do you find that you’re spending incrementally more time on this account now that you’re managing campaigns in multiple networks vs. just one? Even outside of not being able to use AdWords, I’m always hesitant to recommend additional networks simply because it will take more time and often doesn’t bring in any additional profit for our company.

By: How I Manage An E-commerce PPC Account Without Conversion Tracking | PPC Marketing Advice

Fri, 14 Oct 2011 08:07:08 +0000

[...] for reading and make sure you check out the other posts for this series by Sarah, Felicia and Dave on how to manage unique PPC accounts with different [...]