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	<title>Comments on: Quick Fixes to Some of PPC&#8217;s Most Common Problems: Part One</title>
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	<description>Heroic Feats of Pay Per Click Management</description>
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		<title>By: Help For Buying Pay-Per-Click Ads</title>
		<link>http://www.ppchero.com/quickfixestoppcsmostcommonproblemspartone/comment-page-1/#comment-6137</link>
		<dc:creator>Help For Buying Pay-Per-Click Ads</dc:creator>
		<pubDate>Thu, 10 Jan 2008 14:45:46 +0000</pubDate>
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		<description>[...] Visit The Adventures of PPC Hero [...]</description>
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		<title>By: michaelportent</title>
		<link>http://www.ppchero.com/quickfixestoppcsmostcommonproblemspartone/comment-page-1/#comment-4692</link>
		<dc:creator>michaelportent</dc:creator>
		<pubDate>Wed, 05 Dec 2007 00:55:34 +0000</pubDate>
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		<description>I&#039;m kinda in that trial-and-error stage of PPC Management at my company and I&#039;m figuring out that less ISN&#039;T more when it comes to a client&#039;s campaigns. Streamlining only seems to work when you&#039;re trying to make budget cuts. Even though it&#039;s a pain to micro-manage, the more you can split off Ad Groups, the better.</description>
		<content:encoded><![CDATA[<p>I&#8217;m kinda in that trial-and-error stage of PPC Management at my company and I&#8217;m figuring out that less ISN&#8217;T more when it comes to a client&#8217;s campaigns. Streamlining only seems to work when you&#8217;re trying to make budget cuts. Even though it&#8217;s a pain to micro-manage, the more you can split off Ad Groups, the better.</p>
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