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	<title>Comments on: See How Easily You Can Improve Your PPC Performance</title>
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	<description>Heroic Feats of Pay Per Click Management</description>
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		<title>By: The Adventures of PPC Hero - Heroic Feats of Pay Per Click Management : Another Tool To Turn Your AdWords Campaign Into a Well-Oiled Machine</title>
		<link>http://www.ppchero.com/see-how-easily-you-can-improve-your-ppc-performance/comment-page-1/#comment-3105</link>
		<dc:creator>The Adventures of PPC Hero - Heroic Feats of Pay Per Click Management : Another Tool To Turn Your AdWords Campaign Into a Well-Oiled Machine</dc:creator>
		<pubDate>Fri, 26 Oct 2007 18:24:20 +0000</pubDate>
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		<description>[...] If a keyword has a low quality score, you should get to work on writing better ad texts and revising your landing page so that it&#8217;s relevant to this keyword. Or you may need to restructure your account and tighten your keyword groupings. These are the steps to take before deleting keywords that are under performing. [...]</description>
		<content:encoded><![CDATA[<p>[...] If a keyword has a low quality score, you should get to work on writing better ad texts and revising your landing page so that it&#8217;s relevant to this keyword. Or you may need to restructure your account and tighten your keyword groupings. These are the steps to take before deleting keywords that are under performing. [...]</p>
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		<title>By: SearchCap: The Day In Search, October 22, 2007 &#183; Seo Alchemist</title>
		<link>http://www.ppchero.com/see-how-easily-you-can-improve-your-ppc-performance/comment-page-1/#comment-2981</link>
		<dc:creator>SearchCap: The Day In Search, October 22, 2007 &#183; Seo Alchemist</dc:creator>
		<pubDate>Tue, 23 Oct 2007 08:36:45 +0000</pubDate>
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		<description>[...] See How Easily You Can Improve Your PPC Performance, PPC Hero [...]</description>
		<content:encoded><![CDATA[<p>[...] See How Easily You Can Improve Your PPC Performance, PPC Hero [...]</p>
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