Most Recent Articles
10 Traits Of A Successful PPC Account Manager: A Client Services View
Get a client services view on 10 traits of successful PPC account managers and see which are on your list!Read More »
A Pool Party, Lucky Strike, and Hundreds of PPC Geeks
Hero Conf Los Angeles is one short month away. And now we get to share the good stuff. Join us at Hero Conf Los Angeles, April 18-20, for 10 of the most fun and unique networking opportunities in the industry.Read More »
March Madness Continues: What Excel Tool/Function Rules Them All?
In light of the March Madness season it was thought that we could have some fun and review some of the previous PPC Hero articles on the best ways to utilize Excel in order to more efficiently and effectively manage PPC accounts.Read More »
5 Second Survey: Do You Trust Your Metric Sources?
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Work Smarter! Analyze Data More Efficiently with Google Sheets
In this webinar recording, Hanapin Senior Account Analyst Rachael Law will cover how to get your data into Sheets, as well as some useful formulas to help you manipulate your data for key insights.Read More »
Going Old School: Why Audio Is The Next Logical Step In Your Digital Strate...
Learn why digital audio advertising should be included in your strategy and leverage another way to reach potential customers while they are on the go.Read More »
Why We Need to Start Talking "Share of SERP"
If you've been keeping an eye on recent digital marketing trends, you've probably heard of omni-channel. You may think of it as the future of digital marketing.Read More »