Down The Rabbit Hole - Optimizing Programmatic Campaigns
Read on for 8 tips that you can implement when analyzing the performance of your programmatic campaign.
This year we’re launching another effort to define and inform the PPC landscape with our annual State of the PPC Industry report. And of course, as a PPC Hero reader, you can help us by taking five minutes to complete our State of the PPC Industry Survey.
This industry update is being conducted by the Hanapin Forum, brought to you by Hanapin Marketing: The same PPC agency that delivered PPC Hero and Hero Conf. It will be the first in a series of annual or quarterly industry update surveys meant to read and inform the PPC industry as a whole.
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3 out of 4 people will access the internet using a mobile phone by the end of 2016. That equates to 2.5 billion people worldwide and is expected to grow by 86% by 2020.
Google's new Merchant Center partnerships with BigCommerce, PrestaShop, and Magento make creating and maintaining Shopping campaigns easier than ever.
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Happy Holidays everyone! Well, that may be a bit premature, but not in the advertising world - where the preparation for the largest sales days of the year begins early.
In this new live webinar, Hanapin’s Kelly Pollock and Dialogtech’s Kelley Schultz will walk you through how to improve your audiences and messaging, reach new customers and increase clicks, calls and conversions through mobile display marketing.