PPC and Excel go hand in hand. Not only will you become better at analyzing account performance, but you’ll also save a lot of precious time by becoming savvy with Excel and all of it’s features, formulas, and shortcuts. This whitepaper will list out handy Excel features and tricks, as well as examples of how to use them for your PPC endeavors.

In this Whitepaper we’ll discuss:

  • Basic excel tricks to save you time
  • Utilizing certain functions for ad writing
  • How to make easy projections

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