The PPC landscape continues to evolve and change each and every day. With this change comes the relentless need to stay ahead of the game. However, I’ve found it to be surprisingly difficult when it comes to advertising on Facebook, primarily because of the lack of information out there. In fact, there are still several questions regarding Facebook ads and how to set them up, which deserve more attention and clarification.

For this reason, I decided to dedicate today’s video blog to Facebook campaign setup. Although I’ve seen several text articles regarding Facebook setup, those don’t quite do it for me. I tend to learn best through visual demonstrations, so it is my hope that anyone interested in Facebook can take something useful away from this video and get started today.

Thanks for watching!