Bid/Budget Management, Upcoming Webinars
In this webinar, Hanapin’s Michael Knight and Acquisio’s Nessa Plotkin team up to talk all things bidding, and to share their experience – both powers and struggles – with bidding. You’ll leave with many action items to implement in your PPC accounts. Read More »
Automation, Bid/Budget Management
In this article, we’ll cover setting up an automated bidding system using both Google Sheets and AdWords scripts. Specifically, we’ll utilize the bulk upload functionality to format and post the changes directly to AdWords. Read More »
Ad Extensions, Bid/Budget Management
In December 2017, Google released a set of statistics about the Christmas shopping season. Use these insights in AdWords to make this your best December ever. Read More »
Bid/Budget Management, Google Ads
Google's First Page Bid Estimates can't be trusted. Adjust your bid strategy based on average position and not using this metric. Read More »
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