ABM, Ad Campaigns
August 2020 Updates to Paid Media Platforms
In this monthly post, we bring you the latest news and changes from all of the major ad platforms: Google, Microsoft, Facebook, Youtube, LinkedIn,... Read More »
ABM, Ad Campaigns
In this monthly post, we bring you the latest news and changes from all of the major ad platforms: Google, Microsoft, Facebook, Youtube, LinkedIn,... Read More »
ABM, Ad Campaigns
Microsoft Advertising has given its users access to high-quality images with their new Shuttershock partnership. Here’s how you can make the most of it. Read More »
Account Structure, How To Guides
We are releasing a new, free resource: The Complete Guide To Naming Conventions. This is a quick summary of its contents. Read More »
Account Structure, Advanced PPC Strategies
One Senior Paid Strategist shares how she strategically crafted a funnel with conversion action sets and the resulting performance. Read More »
Analytics, Reporting / Conversion Tracking
Google Analytics' custom reporting is great for streamlining PPC reports. This post explains how to build a custom report in GA to eliminate manual reports. Read More »
Analytics, Reporting / Conversion Tracking
Google’s Data Studio is a great tool for visualization and reporting, but it comes with its own learning curve. This post covers tips for intermediate users. Read More »
Big Data, Reporting / Conversion Tracking
Google’s Data Studio is a great tool for reporting, but it comes with its own learning curve. This post contains 3 data studio tips for beginners. Read More »
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