Quora is the world’s largest knowledge sharing platform with over 300 million monthly unique visitors. With 75% of users accessing Quora via their mobile phones, their new Lead Gen Forms allow users to securely share their contact information with businesses without the hassle of leaving Quora. They can instantly get the information they want, and your business generates a qualified lead.

In this new lesson on Hero Academy, Quora Evangelist JD Prater, walks you through the setup and implementation on Quora’s new ad format, Lead Gen Ads.

Hero Academy features short and basic how-tos on paid advertising in a variety of platforms. The topics range from the basics of Google, Facebook, and Microsoft ads to creating a pivot table in Excel to learning how to set up an ad campaign in Amazon DSP.

Hero Academy is FREE to all marketers. Once you sign-up, you’ll have access to all 25+ videos currently in the Academy and all the new ones added thereafter.