Change City: Austin London

Excel Coaching

Who Attends?

The Excel Coaching session is designed with the an Account Manager in mind. The intention of your session will be dedicated to uncovering efficiencies and effective work habits within Excel – applied to your work directly. To ensure we get your questions answered and to allow maximum interaction, your session will be one-on-one with Hanapin Marketing’s Excel Expert, Alaina Thompson.


What Will you Cover?

Have a document or template you are working on that needs a shortcut? Is there a formula or function that could save you hours in your weekly reporting? Submit your Excel challenges prior to the event, and you will spend your 45 minutes uber-focused on learning insights & actionable takeaways on your own Excel roadblocks.


The Experience?

We understand at times you don’t know what you don’t know. That’s where we come in. Our goal is to introduce functions and formulas that will catapult your work efficiencies, and provide templates, dashboards, or reports that will help you in your daily responsibilities. If you’re already working in robust Excel files, we’ll review your files to provide formulas or shortcuts that will make your document even more powerful and productive.


Expect to dive deep into Excel with a session designed to challenge the way you work, and don’t keep doing your work the long way. Your Excel Coaching session will be worked into your conference program on 21 or 22 October. Choose a time slot within our breakout schedule and knock out your in-depth training without an extra day away from the office. 


What are the Long-Term Benefits?

We already know how beneficial and rare personalized training can be. By taking advantage of the specific insights provided during this session, you can expect long-term efficiencies and real-time changes. Our experts will also provide contact information for personalized follow-up and specific questions.

Leave with a USB containing:

  • Video demos of how to use the new tools introduced in your session
  • Templates in Excel that can be uploaded to Google Sheets or transferred into Microsoft Power BI
  • Hanapin Marketing’s best Excel whitepapers, webinars, and guides


About Your Trainer

Alaina Thompson | Growth Marketing Manager, Hanapin Marketing


  • Adjunct Lecturer for The Computer in Business (an Excel course) at the Kelley School of Business for 5 semesters. (The Kelley School of Business was rated #1 among public universities by Bloomberg Businessweek for Best Undergraduate Business Programs in 2016. The Computer in Business is a required course for that undergrad curriculum.)
  • Taught over 180 students the most important beginning thru advanced Excel skills.
  • Worked as a tutor and teaching assistant for the course the five semesters prior to lecturing.
  • Previously led 8 Excel Hero workshops.
  • Recent Excel for PPC pieces include: 6 Pivot Tables to Increase Data Analysis Efficiency, Excel Your Search Query Reports with These Must-Have Tips , and was one of three Excel Extravaganza for PPC presentations.