Paid Media Manager – Truck Driver Job Board

  • TruckersReport.com
  • Remote, NY
  • Remote Only
  • Full-Time

Posted 21 days ago

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Please note this is remote position for a full time, salaried employee working mostly US business hours.


TruckersReport is looking for a Paid Media Manager to join our company and manage advertising for our job board for truck drivers. We are looking to bring our paid advertising in-house and have you manage & grow what our agency has been doing. We offer a competitive salary, unlimited vacation and a work environment that allows you the freedom to think of and execute new ideas to help grow the business.


What Will You Be Doing?

  • Work independently to manage, plan and execute keyword research, campaign setup, monitoring, reporting, analysis, optimization, and budgeting
  • Generate quality leads across Google, Facebook & Instagram, and expand lead generation to new sources like programmatic, video and other job boards
  • Optimize campaigns to drive positive ROI and deliver against our KPI
  • Provide a weekly and monthly update to let the executive team know what you are working on
  • Build custom reports / dashboards that help show your success and where we should continue to invest resources
  • Set goals and make sure we stay focused on ROI at the company
  • Helping us continue to learn by testing new ad creative, and site copy to make sure we are driving the best CPL possible. Sharing your new learns with the team would be great
  • Identify new or emerging technology (i.e programmatic), best practices, and capabilities to stay ahead of our competitors


Qualifications

  • 3+ years of experience running paid media campaigns
  • Experience with Google Analytics, Google Ads and Facebook. Bonus if you have experience with Unbounce or another landing page platform
  • Strong written and verbal communication skills
  • Mastery of Google Ads Scripts and Excel formulas
  • Have worked collaboratively with account managers, sales and developers
  • Strong interest in getting certification in Google Adwords, Bing & Facebook


Compensation

  • $70,000 - $90,000 Annual Salary, depending on experience
  • Up to $500/month in health expense reimbursements


Our Company

TruckersReport is a network of professional truck drivers connected by our trucking industry forum, which provides an independent community for drivers to share information and assist each other’s careers. We also offer a job board that helps truckers across the country find gainful employment. We are helping digitize an industry that is the backbone of getting goods across this country.


If you are interested in joining our team, please submit your application here: https://goo.gl/forms/dAUH0tkYsVh23xzv1

About the company

TruckersReport is a network of professional truck drivers connected by our trucking industry forum, which provides an independent community for drivers to share information and assist each other’s careers. Our community values respectful conduct and useful information. Our Goals: - Help students and prospective drivers set realistic expectations by giving them an honest view of the profession - Provide new drivers with support, information, and advice from experienced drivers - Connect experienced drivers with a network of colleagues, helping them share knowledge and advance their careers - Give all drivers the opportunity to find a better job with our built-in job board - Offer all of the information and resources on TruckersReport for free, at no cost to members or guests As of January 2019, TruckersReport has over 230,000 members and is read by more than 1 million users per month.

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