Display Advertising provides advertisers a powerful option for building brand recognition and driving market share. With Display Advertising, you place your brand and/or product in front of valuable audiences not actively searching for your specific product. Ultimately, Display helps keep your product top of mind (filling the upper funnel) prior to a user showing intent with a search.
In this Whitepaper we’ll discuss:
- The difference in strategies when considering budget
- How to exclude mobile apps quickly and easily
- Analyzing using images ads versus text ads
- Looking at remarketing performance differently than non-remarketing
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The PPC Newsflash: Take Advantage of the New Google Text Ad Changes
In this podcast, Hanapin experts Matt Umbro and Jeff Allen discuss the new Google Ads update, how it will affect the PPC industry, and give you ways you can take advantage of this extra ad space.
LinkedIn Ads: How Videos are Performing
LinkedIn’s release of video ads gives advertisers an opportunity to test the informational power of video in a B2B focused environment.
Amazon Updates Seller Central & AMS Campaign Manager Features
Amazon is back at it again with more updates to the campaign manager on both the Seller Central advertising platform and Vendor Central AMS platform.
A bi-weekly newsletter packed full of resources and strategies that will help make you a better PPC expert.
Hanapin Marketing | The PPC Agency of Experts Behind PPC Hero
The PPC Newsflash: Exclude Your Ads from Mobile Apps in the GDN
When we heard the news about the targeting changes, our analysts got to work...and we have a solution!
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Learn how to employ a non-branded campaign strategy that will increase traffic, capture new customers, and beat the competition.
Is AI the Secret to Google Ads Success?
Stay in the running with your competitors on Google Ads, but don't stop there! Conquer them!
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