[New Whitepaper!] Getting Started with Display Advertising: 6 Things You Should Know

By Jamie Newton | @jnewton09 | Senior Communications Manager at Hanapin Marketing

Display Advertising provides advertisers a powerful option for building brand recognition and driving market share. With Display Advertising, you place your brand and/or product in front of valuable audiences not actively searching for your specific product. Ultimately, Display helps keep your product top of mind (filling the upper funnel) prior to a user showing intent with a search.

In the whitepaper, we’ll discuss why you should do Display Advertising and the 6 things you should know as you get started.

In this Whitepaper we’ll discuss:

  • The difference in strategies when considering budget
  • How to exclude mobile apps quickly and easily
  • Analyzing using images ads versus text ads
  • Looking at remarketing performance differently than non-remarketing

Learn These 6 Things Now!

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