Excel, How To
How To Perform Excel Lookups With Multiple Criteria
We’ll discuss Vlookup examples for the purists and a couple of other functions for those who want to add multiple criteria. Read More »
Excel, How To
We’ll discuss Vlookup examples for the purists and a couple of other functions for those who want to add multiple criteria. Read More »
Advanced PPC Strategies, Ecommerce PPC
Experts from Hanapin Marketing walk you through a number of reports and calculations you can use in excel to make sure you have the most relevant and valuable information for your ecommerce accounts. Read More »
Basic PPC Strategies, Keyword Research
There are many optimizations to be made in Google AdWords and Bing Ads. One optimization of great importance and high impact comes from the search term report. Read More »
Advanced PPC Strategies, Excel
Building URLs is a common pain point for marketers. Thankfully, we can take advantage of Excel or your choice of spreadsheet to efficiently implement. Read More »
Advanced PPC Strategies, Excel
Excel is capable of doing so much more than what the majority of people use it for, so today we’ll go through a few features that are commonly overlooked. Read More »
Excel, How To
There are often multiple steps along the pathway from visitor to purchaser. Funnel charts can help clarify the numbers to analyze performance by step. Read More »
Advanced PPC Strategies, Excel
By taking the time to create an Excel template that you can plug data into, you can save precious time that you can spend on analysis and strategy. Read More »
Bid/Budget Management, Excel
In this article, we’ll cover What-If analysis through Excel as a way of determining and analyzing projections. Read More »
Basic PPC Strategies, Excel
In this whitepaper, you’ll get 10 tips that will have you zipping through data, pulling insights and optimizations like a pro. Read More »
Basic PPC Strategies, Excel
The following 10 Excel tips will have you zipping through data, pulling insights and making optimizations like a pro. Read More »
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