You have decided to hire a PPC agency to help grow your business. But you’re unsure of where to start. Searching for advice online, there are some common steps and tricks many recommend following. These include: These are great tips,...
How To Optimize Your, Google My Business Profile
Want to make the most of your Google My Business profile? Here's how to optimize it for better search engine visibility.
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5 Ways Cross-selling Adds Value for You & Your Clients
Learn how cross-selling increases the value you add to your clients while also adding dollars to your bottom line.
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CPA (Cost Per Attention)
This piece talks about attention, not necessarily how to get it but once you have it, the importance of using and caring for it in the most considered way.
Align Your B2B Digital Marketing Strategy With The Sales Team
One B2B paid media pro reflects on all of the important questions to ask your Sales and Marketing teams to drive alignment and improve paid media performance.
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Tips (based on data!) to Manage Amazon Campaigns During Turbulent Times
During turbulent times, retailers should follow these tips to plan and manage advertising budgets on Amazon in a more targeted and successful manner.
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5 Tips for Marketers: Write Simple, Persuasive Messages Your Audience Will Actually Read
This post gives 5 tips on how to simplify your writing so you can easily persuade your boss or client and ensure your messages are read.
Nominate The Paid Media Experts Who Have Been Influential In Your Career
Every year, PPC Hero releases a list called The Top 25 Most Influential PPC Experts. It's time to vote for 2020!
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Sessions 7 & 8 at the PPC Hero Summit Feature Optmyzr and Hanapin Speakers
The 2020 PPC Hero Summit starts next Wednesday, February 12th at 11am EST. This FREE, online event is designed for digital marketers who do more than just PPC in their role. Are you registered yet?
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Job Hunting? How to Make the Most Out of Your Holiday Break for Career Growth
Your holiday break is the PERFECT time to prep for job hunting & career growth. Here's how to set yourself up for success for your job search in the new year.
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Strategies To Retain Your Team With Record Low Unemployment
Investing in retention strategies is worth it. Learn what strategies Hanapin Marketing has used to triple their average tenure.
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Lean Six Sigma for Digital Marketing Managers
See how the principles of lean six sigma, concerned with reducing both variability and waste in operations, can be applied by digital marketing managers.
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