Most Recent Articles
Social, Social Media
What's Happening in the World of Paid Social? 2017 Insights and Predictions...
In this live webinar, Hanapin’s Mary Hartman and Simply Measured’s Bryan Blackburn join forces to share the insights gained from both Hanapin’s State of Paid Social 2017 and Simply Measured’s 2017 State of Social Report. Read More »
Audience Targeting, Facebook
Facebook Ads For B2B: Presenting The Right Content At The Right Time
Proper content for an audience is the key to B2B Facebook ad success. Learn tips for creating better B2B ads.Read More »
Events, Hero Conf
London Workshops for Account, Agency, and Excel Heroes!
One of the most valuable pieces of the Hero Con experience is our day 3 workshops that dive deep into the topics most relevant to today's PPC marketer.Read More »
Ad Copy Testing, Ad Customizers
Why IF Function Ads Need To Be In Your Testing Rotation
IF function ads allow you to set specific guidelines based on audience or device data. View the performance we saw in one account.Read More »
PPC Advice, Quality Score
PPC Advice Column - Where We Answer Your Burning Digital Marketing Question...
In this week’s PPC Advice column, we dodge the hurdles of healthcare remarketing and ponder how to improve quality score and impression share.Read More »
Your Facebook Ads Are Working - Here's How To Prove It
Facebook should be a part of every digital marketing strategy. Learn how to use Google Analytics to make a better, quantitative case for paid Facebook efforts.Read More »