This blog highlights 4 Amazon PPC resources to help advertisers prepare for Amazon Prime Day, October 13-14, 2020.
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PPC Naming Conventions Guide [New Resource]
We are releasing a new, free resource: The Complete Guide To Naming Conventions. This is a quick summary of its contents.
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The Top 25 Most Influential PPC Experts of 2020
Every year, PPC Hero releases the Top 25 Most Influential PPC Experts of 2020. The final Top 25 must be voted for and be actively educating their peers on PPC.
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The Top 50 Most Influential PPC Experts [2020]
While our readers anxiously await the Top 25 Most Influential PPC Experts list (which will be released in a few weeks), we are sharing the Top 50!
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Nominate The Paid Media Experts Who Have Been Influential In Your Career
Every year, PPC Hero releases a list called The Top 25 Most Influential PPC Experts. It's time to vote for 2020!
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Marketing On Amazon [Report] – My Top Takeaways
Innovell has recently released Marketing On Amazon, a 67-page report based on months of interviews and in-depth surveys. I've read the entire report and want to share my top takeaways with you.
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Ten Takeaways from the 2020 PPC Hero Summit
Yesterday, I tuned into the 2020 PPC Hero Summit. I had dozens of takeaways and want to share just ten that stood out most to me.
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Images Are Going To Infiltrate Google Search – And Other Hot Takes For 2020 [Video]
In this video, Hanapin’s Mary Hartman and Dan Rocklin discuss what they're excited for in 2020, their resolutions, and their hot takes on overrated strategies.
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YouTube Look Back: Video Ads For All in 2020
2019 has been full of YouTube innovation. I'm here to share the 3 YouTube ad improvements that I believe are changing the game, on the creative asset front.
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Excel For Marketers: Make Your PPC Dashboards Dynamic With Data Validation
PPC dashboards are great for account managers, but they're even better if they're dynamic. In this post, I'll walk you through the steps to create a dynamic dashboard.
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Quora’s Lead Gen Ads Beta: Ready For Round Two
In our latest beta test with Quora, we found that there’s another major reason to test younger ad platforms and betas within those platforms: The personalized attention.
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Will Google Address Advertisers’ Transparency Concerns?
Personally, I don't think Google is going to give advertisers more transparency and control when it comes to machine learning. Here's why.
Continue Reading Will Google Address Advertisers’ Transparency Concerns?
