Business of PPC, Time Management
Lean Six Sigma for Digital Marketing Managers
See how the principles of lean six sigma, concerned with reducing both variability and waste in operations, can be applied by digital marketing managers.Read More »
Most Recent Articles
Webinars
Predictions for Online Marketplaces in 2020
Join Hanapin Marketing’s Alaina Thompson and Feedonomics’ Brian Roizen for their take on the 2020 landscape for online marketplaces and strategies for success.Read More »
Uncategorized
8 New Jobs Posted on the PPC Hero Job Board
Digital Marketing jobs: Senior PPC specialist, Paid social marketing manager, Paid media specialistRead More »
Programmatic, Programmatic Advertising
Programmatic for Beginners: 5 Resources
Are you just getting started with programmatic? If so, we've got some handy resources to help you understand the landscape.Read More »
Ad Settings, PPC Strategy
[Hero Academy Video] Overview of Frequency Capping
In this new, short video on Hero Academy, Account Manager Ryan Opal, will talk you through how to manage frequency capping in Google, Facebook, Amazon Programmatic, Display, and Video 360.Read More »
Intermediate PPC Strategies, Tools
Tools to Analyze Your PPC Competition
Explore a few free tools (with paid optional) that you can use to analyze your PPC competition and improve market share.Read More »
Hero Conf
Excel Coaching For Every PPC Hero
Sometimes the work challenges you're facing need personalized attention tailored to your specific roadblocks - especially when it comes to Excel. Learn how you can get custom attention to solve your biggest Excel headaches.Read More »