Most Recent Articles

Basic PPC Strategies, How To

PPC Math Made Easy

Get a walk-through of some basic PPC math equations that will help you manage your accounts better.Read More »

Conversion Rate Optimization, Landing Pages

3 Key Elements to Form Optimization

Forms are an important part of conversion rate optimization. Here are three elements I look at when optimizing forms and a few things I consider when looking at opportunities for improvement. Read More »

Display, eCommerce

Amazon DSP - Taking over the Programmatic World

Amazon is continually showing that it is the only company that will consistently compete with Google and Facebook, and is already becoming a leading DSP. 41% of advertisers are using Amazon DSP, outperforming all its competitors including Google & The Trade Desk. What does that...Read More »

PPC Hero News, PPC News

The Top 25 Most Influential Experts of 2019

It's that time of year again! The time to release our newest edition of the Top 25 and honor some of the hardest workers in our tight-knit PPC community. Find out the 2019 Top 25 Most Influential PPC Experts in the world.Read More »

PPC News, Surveys

Take the 2019 State of PPC Survey!

We need just a few minutes of your time to hear your thoughts on the current state of the PPC industry and how new features and updates (chatbots, visual search, podcast ads, etc) are impacting your budgets, campaigns, and brand. Take the Survey!Read More »


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