Freelance Advertisers Need Parental Coverage Too

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An account audit can be a PPC manager’s best friend. Catching the small issues before they become big issues is critical.Read More »

In this new, short video on Hero Academy Hanapin Account Manager, Shannon Macklin, walks you through a summary of what Dynamic Search Ads are, how to set them up, and how they can be used alongside remarketing.Read More »

Create Pivot tables to analyze how campaigns are performing across different marketing platforms, campaign type, and client-specific goals.Read More »

Learn to use Facebook offline conversion to track campaigns to real-world outcomes and optimize campaigns for real-world and online results.Read More »

If you are wondering why users aren’t converting on your landing page, it could be because users still have questions, concerns, and objections that are stopping them. Learn how to overcome these objections with three actionable tactics to increase your conversions - sometimes you have...Read More »

We are 1 year away from the 2020 election. What impact will this have on how we plan our marketing budgets for 2020?Read More »