An easy to follow guide to the world of online digital marketing certifications, as well as an explanation of their value to both beginners and professionals.
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Certification
Become an Accredited Amazon Advertiser Today
You can now become an official Amazon Advertiser with the launch of Amazon’s Learning Console. Let’s take a dive into the new console and accreditation test.
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Taking A Look At The New AdWords Fundamentals Exam
The new Google AdWords Fundamentals exam tests your understanding of best practices and insists on a good working knowledge of account management.
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Your Ultimate Google Shopping Exam Checklist
Find out what to focus on as you prepare to take - and pass- the Google Shopping exam.
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The 2015 Google Analytics Exam & What You Need To Know
Regardless of your experience, this guide outlines exactly where to invest your time. Find the best resources and step-by-step content for the GAIQ.
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Your Simplest Path To Passing The Bing Accreditation Exam
Whether you're an old pro or brand new to PPC, everyone can benefit from a helpful guide before taking their Bing Ads Accreditation Exam.
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Fast Track To Crushing the Advanced Search Exam
Last month I provided my guide to acing the Advanced Display Exam, and the time has come for the next round: Advanced Search. Now, we’ve covered the Fundamentals and in all truth, the Search exam is a lot like it. The...
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Ace the Google AdWords Advanced Display Exam
Whether you’re a first timer or returning now that your 12 month window of freedom has expired, I’ve provided a walk-thru to pass the Advanced Display exam.
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Putting “Fun” Back In The AdWords Fundamentals Exam
The time has come! You’re ready (or not) to take your first AdWords certification exam! Where to start? How to begin? There are a few introductory steps, some changes you’ll want to be wary of, and, of course, suggestions for...
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Will MarketMotive PPC Certification Keep You Out of the Unemployment Line?
Have you wanted to take some courses or certifications in PPC but didn’t want to waste your money if the course turned out to be mostly fluff? Me too. That’s why I am ecstatic that the people behind MarketMotive® have...
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The Complete Guide To Taking The Microsoft adExcellence Exam
Back in March, I wrote a post about passing the Microsoft adExcellence Exam. One of the study materials I used was a series of blog posts written by Elizabeth Marsten of Portent Interactive who watched and summarized all of the...
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Everything You Need To Pass The Google Advertising Fundamentals Exam
The first time I was studying for the AdWords Fundamentals exam I was extremely nervous. I had been managing accounts for about 4 months but was still unsure if I knew enough to pass the exam. It didn't help that...
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