One of the coolest features about Product Listing Ads is that you can target your ads by whatever you want. Instead of using keywords, these ads use targets. Every time I talk to other marketers, they all seem to target...
Continue Reading 4 Targeting Strategies For Product Listing Ads
Welcome to our "Next Level PPC & SEO With Google Analytics" webinar recording!
Continue Reading Next Level PPC & SEO With Google Analytics Webinar Recording
There is so much going on in the world of PPC lately that we’re spending an entire week introducing the changes and letting you know how to make the most of them. It goes beyond Google’s new “Enhanced Campaigns” feature to Facebook...
Continue Reading Enhanced Campaign Silver Linings: Geo Targeting
I just finished today’s #ppcchat (every Tuesday at Noon EST, hosted by @matt_umbro). The streamcap is already live. We only had an hour though, so here’s five questions that we didn’t have time for that I’d like to share! This week’s...
Continue Reading Five Questions We Didn’t Have Time For In #ppcchat Today
Display is a big, scary ocean of impressions. Like this: For an account that’s measured on direct response, and probably ROAS: that’s terrifying. How are you going to sail your way through the choppy waters and avoid Cthulhu monsters to...
Continue Reading 2 Display Tactics To Increase Sales Volume For Direct Response
Get a sneak peek at Hero Conf 2013 with speaker Jeff Allen and Hanapin Account Manager, Dave Rosborough as they reveal 8 New Cutting Edge PPC Techniques for 2013!
Continue Reading 8 New Cutting Edge PPC techniques for 2013 Webinar Recording
We had the opportunity to interview Neil Sorenson, who will be speaking about Enterprise PPC, Competitive Verticals, and International PPC at Hero Conf 2013.
Continue Reading Neil Sorenson: Hero Conf 2013 Speaker Interview
We had the opportunity to interview Gary Henderson, who will be speaking about the brand effect and showcase the various positions brands can have at Hero Conf 2013. Gary Henderson is the founder and CEO of Interactivity Marketing. Gary began Interactivity...
Continue Reading Gary Henderson: Hero Conf 2013 Speaker Interview
We had the opportunity to interview Marc Bitanga, who will be speaking about segmentation and working with agencies at Hero Conf 2013.
Continue Reading Marc Bitanga: Hero Conf 2013 Speaker Interview
The wait for the Hero Conf Schedule is over PPC Heroes! The Hero Conf 2013 schedule is now live on heroconf.com. Get the full schedule here and take advantage of our Super Early Bird pricing while it's still available. You have only 2 days left...
Continue Reading Wondering what to expect at Hero Conf 2013? The schedule is live!
We had the opportunity to interview Dennis Yu, who will be speaking about Facebook and PPC at Hero Conf 2013. Dennis Yu is CEO of BlitzMetrics. He has helped brands grow and measure their Facebook presence and is an internationally...
Happy New Year Fellow PPC Heroes! Hero Conf 2013 is just around the corner and we want all of you to join us! Get your tickets before next Friday, January, 11 and save $200 with our Super Early Bird pricing. (Starting Saturday 1/12 our Super Early...
Continue Reading Hero Conf – Early Bird Pricing Ends Next Week! Save $200!
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