Heather Cooan

Heather Cooan is an entrepreneur, author, international speaker, fractional CMO/CRO, cancer survivor, and ex-roller girl. She founded HDC Digital, a Phoenix-based digital and demand marketing firm revolutionizing the way companies think about and approach growth. Over her career, Heather has served in marketing roles both in-house and agency-side, spanning the full funnel, across many verticals, both lead generation, and eCommerce. Credits include The Smithsonian, UGG Australia, Teva, Google, PapaJohns, ISOTONER, Totes, ESET, PetSmart, Infusionsoft, and numerous others.