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As you know, PPC Hero is a PPC specific blog and we publish educational content in order to advance the digital marketing community. We are open to other topics that are correlated to PPC or digital marketing in order to have diverse content, but at our core, we deliver PPC education and resources.
The PPC Hero audience ranges from beginners to advanced PPC professionals and consists of freelancers, in-house managers, and other agencies.
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Most PPC Hero topics can be classified into one of the following main categories.
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These tips will help you solve a common mistake seen in search accounts: a low number of audiences applied, and often only applying high-performance audiences.
The average conversion rate of Facebook ads is 9.21. If your conversion rate is lower than 10%, it's time to start focusing on improving it with these 5 tips.
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Facebook Dynamic Ads can make a massive difference to your online sales, but getting your head around it can be tricky without the right information. This blog lays out the basics in more detail, giving you the groundwork necessary to achieving those greater profits online.
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YouTube remains a strong platform and the lead form extensions make it all the more accessible. These are the exciting results of my recent lead form test.
Don’t be blinded by the ad strength, focus on the performance! A higher ad strength doesn’t mean: better CTR, better conversion rate or better quality score.
Now is a prime opportunity for travel brands to expand top-of-funnel acquisitions with Discovery Campaigns, Brand Awareness Campaigns, and Lead Forms.
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