Yuri Daniels

Yuri is a data-driven marketer that specializes in creating digital and offline experiences that are rewarding, fun, create loyalty, and show results. He has worked at companies at the forefront of technology disruption, in industries like big data analytics, information security, and healthcare Currently, Yuri runs the performance marketing team at Zenefits, an cloud-based HR software company that helps small and mid-sized companies empower their modern workforce, manage change and stay compliant.

Prior to Zenefits, Yuri ran integrated marketing at Platfora, a Big Data Discovery startup that transformed the way businesses drive insight and analysis from raw data. Previously, Yuri was a Product Manager at RSA, the Security Division of EMC, where he arrived via the Silver Tail Systems acquisition. At Silver Tail, Yuri found his passion for influencing buyer behavior at different stages of the sales cycle.

Yuri holds a MBA from Pepperdine University and a BA from UC Riverside.