Automation can send a stream of alerts whereas custom automation can send alerts at the right time based upon factors account managers know about accounts.
Continue Reading View The AdWords Script That Alerts You When Your Account Is Down
Ensure Your Display Network Conversions Are Legitimate
When you do see conversions in the Google Display Network, how do you verify the quality of those conversions? We have some suggestions and tips.
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[New Webinar with Dialogtech!] The Essentials For Your 2016 Mobile PPC Strategy
In this webinar, Carrie Albright from Hanapin and Blair Symes from Dialogtech discuss targeting strategies and features you should be using already, as well as more essentials you need for a successful 2016 mobile PPC strategy.
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How To Determine Your Next CRO Test – Part 1
Have you ever struggled with determining what your next conversion rate optimization (CRO) test should be? This post will help you decide.
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Take A Deeper Dive Into The PPC Sales Process
We worked to identify a few sales questions that may be more telling than what is on the surface and could potentially lead you to the answers you need.
Continue Reading Take A Deeper Dive Into The PPC Sales Process
[New Whitepaper!] 5 Things You Should Be Doing In Your Google AdWords Account Right Now
Google is always updating their platform and including new types of tracking, ad extensions or campaign types. In this whitepaper, we have listed some of the most important things you need to be doing in your account right now.
New Ad Extensions In Town – Check Out Bing’s Latest
This year, Bing is going to be high on my priority list, as the engine has recently released several new ad extensions. In this post, I’ll highlight each extension and explain what value they might bring.
Continue Reading New Ad Extensions In Town – Check Out Bing’s Latest
Bing Now Powers AOL Search
Bing aims to improve search business by powering AOL searches globally. This move comes soon after Yahoo loosened ties with Bing.
Don’t Miss These 5 Twitter Targeting Tactics In 2016
Social Media investments will grow faster than any other interactive channel through 2019. Here are 5 Twitter Targeting tactics you don't want to miss in 2016.
Continue Reading Don’t Miss These 5 Twitter Targeting Tactics In 2016
As They Say, “Location, Location, Location!”
From Indy to Austin to Portland, it was time to make our debut on the east coast. We needed a scene that would fit our hip, tech-centric vibe that also had a thriving city-center complete with food, bars, and nightlife.
Continue Reading As They Say, “Location, Location, Location!”
Fix Your Remarketing Campaign In 5 Steps
In this post, we’ll go through 5 areas to walk through while troubleshooting a poor performing remarketing campaign.
[New Webinar with Shopify Plus] Getting Your Ecommerce Ready For 2016
Shopify Plus and Hanapin join forces to discuss important trends and opportunities available for your business to hone a better and more optimal ecommerce strategy for 2016.
Continue Reading [New Webinar with Shopify Plus] Getting Your Ecommerce Ready For 2016
