Interviews can be very stressful. It's easy to forget interviewing is a two-way street - they are interviewing you, but you are also interviewing them. What are the things you need to watch out for to make sure the role...
Continue Reading 8 Red Flags to Look Out for in the Interview Process
Key takeaways from Milka Kramer's captivating presentation, The Data-Driven Marketer’s Blueprint for Success.
Continue Reading Hero Conf London 2019 Speaker Recap: Milka Kramer
Hero Conf is slashing $350 off the current discounted rate! This is a limited-time deal. Don’t miss the opportunity to get your ticket at the reduced price!
Continue Reading Black Friday Deal! An Extra $350 Off Hero Conf Tickets
A paid media gallery for digital marketing heroes. Ads from Google, Microsoft, Facebook, Youtube, Linkedin, Pinterest, Instagram, and Amazon.
SEO and PPC can and should work together was the premise of Sarah Barker’s keynote speech at Hero Conf London this year. Let's take a dive into the why and how of collaborating effectively between the two specialties.
Continue Reading Hero Conf London 2019 Speaker Recap: Sarah Barker
In this new, short video on Hero Academy Hanapin's Senior Account Manager, John Williams, breaks down the setup and options in Google reporting, things you need to keep in mind, and how you can design your reports.
Continue Reading [Hero Academy Video] Reporting 101 for Google Ads
Make sure your search campaigns are set up properly every time using this definitive search campaign quality assurance checklist.
Continue Reading The Definitive Search Campaign QA Checklist
In our latest beta test with Quora, we found that there’s another major reason to test younger ad platforms and betas within those platforms: The personalized attention.
Continue Reading Quora’s Lead Gen Ads Beta: Ready For Round Two
This blog post is a how-to guide if your search ads are constantly flagged for policy disapprovals, even though they are not infringing upon the policy that the algorithm is flagging them for.
Continue Reading Google Policy Ad Disapprovals: A Story of False Flags
In this report, you’ll find a snapshot of trends and benchmarks in the Travel and Tourism Marketing industry that will help guide your 2020 digital marketing plan.
Continue Reading New Release! Paid Advertising Trends for Travel and Tourism Marketers
Ad groups are now available within Google App campaigns, along with expanded headline and description fields. This is an exciting update for a campaign type that has fewer tactical bells and whistles than standard search or display campaigns.
Continue Reading Google Ads New Release: Ad Groups for App Campaigns
Investing in retention strategies is worth it. Learn what strategies Hanapin Marketing has used to triple their average tenure.
Continue Reading Strategies To Retain Your Team With Record Low Unemployment
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