This post is a follow up to our first episode of The PPC Newsflash, the new webinar series where we will bring you expert commentary on the newest updates in the PPC industry. See the video below, or if you’re...
Continue Reading Tools to Help You Survive the GDN Mobile App Changes
A lot of updates are hitting us at once between ad formats and the frustration of limited-data reports, but we’re all in this together. Let’s do this!
Start thinking about who your target customer is rather than what they search for. Begin the process now of testing different search audiences.
Continue Reading Why You Need To Be Layering & Testing Search Audiences
Get the latest on two important tracking updates happening in Bing Ads!
Continue Reading All The Bing Ads Tracking Updates You Need To Know In One Place
In this podcast, Hanapin experts Matt Umbro and Jeff Allen discuss the new Google Ads update, how it will affect the PPC industry, and give you ways you can take advantage of this extra ad space.
Continue Reading The PPC Newsflash: Take Advantage of the New Google Text Ad Changes
LinkedIn’s release of video ads gives advertisers an opportunity to test the informational power of video in a B2B focused environment.
Amazon is back at it again with more updates to the campaign manager on both the Seller Central advertising platform and Vendor Central AMS platform.
Continue Reading Amazon Updates Seller Central & AMS Campaign Manager Features
When we heard the news about the targeting changes, our analysts got to work...and we have a solution!
Continue Reading The PPC Newsflash: Exclude Your Ads from Mobile Apps in the GDN
Learn how to employ a non-branded campaign strategy that will increase traffic, capture new customers, and beat the competition.
Continue Reading The Missing Ingredient to Your PPC Strategy: Non-Branded Campaigns
Stay in the running with your competitors on Google Ads, but don't stop there! Conquer them!
Struggling with PPC and converting clicks into customers and sales? Learn the importance of targeting those with a realistic intent to purchase.
Continue Reading High CTR? Low Conversion Volume? Where’s The PPC Disconnect?
It's here! Now is your chance to win 1 of 3 free conference passes to Hero Conf London with our annual Golden Ticket Giveaway.
Continue Reading Join the hunt: your first Golden Hero is now hidden!
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