6 Steps To An Advanced Competitor Analysis For Digital Marketers
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In the ever-changing and constantly involving PPC world, it’s a pretty cutthroat game. In order to stand out to potential customers, it is vital that your company understands its competition. Not only that, but you need to know exactly where your brand stands in relation to your competitors. So how do you know if you’re in great standings or in a bit of a pickle, and what do you do about it?
In this webinar recording, Hanapin’s Jacob Fairclough and SEMrush’s Paul Klebanov will direct you through the process of analyzing your own account, comparing it to your competition, and taking the steps to put your brand above the rest.
In this webinar, you’ll learn:
- How to ensure you are pulling an accurate profile for your query/analysis
- How to build a map of competitor pushes and pullbacks over the month
- Use your competitors’ data to create your own market map and irresistible ads
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