Attributing Your Brand's PPC Success Accurately Across Platforms

Attribution is a major component to your marketing strategy, so we want to make sure you’re optimizing it to fit your brand’s needs. Attribution doesn’t follow a one-size-fits-all model – there are different methods you should be using when it comes to search, display, or social, and we have the experts to show you the ropes.

 

In this live webinar, C3 Metrics’ Aaron Fletcher and Hanapin’s Kelly Pollock will show you why you should care about your attribution techniques and how it plays into your PPC success.

 

You’ll get expert PPC tips like:

  • What is attribution, and why should you care?
  • How to effectively use attribution for different platforms of PPC
  • How brand search plays into TV algorithm and client tracking

 

Presented by:

 

    

   Aaron Fletcher                            Kelly Pollock

 

What the State of PPC Report Reveals for 2018

This year we had a great turnout of responses and some mind-blowing insights to share with you. Join Hanapin's President Jeff Allen as he walks through what we found in our State of PPC Report for 2017-2018 and where the industry is going.

What Will 2018 Hold for Social?

In this webinar, join AdStage’s JD Prater and Hanapin’s Steve Burnett as they look into the next year and show you what to look forward to in the social advertising world.