Conversion Tracking for PPC Managers [The Basics]

Confused by conversion tracking? Trust us, you’re not the only one. Our Hanapin experts recently went back to the basics (because even experts need a refresher!) of conversion tracking in one of our monthly training sessions, and we want to walk through the basics with you, too. We’ve put together all the expertise and updates from different platforms to help you have the most accurate and efficient conversion tracking success.

 

In this whitepaper, we’ll discuss specific troubleshooting within Google Analytics, how to check Google Analytics and AdWords goals, Facebook tracking, Google call tracking, and tons of other goodies, so buckle up!
 

You’ll learn expert tips about:

 

  • Troubleshooting Analytics goals
  • Everything you wanted to know about AdWords tracking/li>
  • How best to use the Google Tag Manager

 

 

Get the guide

 

What the State of PPC Report Reveals for 2018

This year we had a great turnout of responses and some mind-blowing insights to share with you. Join Hanapin's President Jeff Allen as he walks through what we found in our State of PPC Report for 2017-2018 and where the industry is going.

What Will 2018 Hold for Social?

In this webinar, join AdStage’s JD Prater and Hanapin’s Steve Burnett as they look into the next year and show you what to look forward to in the social advertising world.