Growing the PPC Community
June 10, 2014
It is with great excitement and enthusiasm that I announce I am now part of the Hanapin Marketing team! My new role is Senior Account Manager, Community. Along with managing accounts, my main priority is running PPC Hero and increasing its readership. I’ll also be spending more time continuing to foster the PPCChat community.
As many of you know, I’ve been running PPCChat for just over three years. In that time, the community has taken extremely well to the weekly Twitter chat. Under the #PPCChat hashtag, the community of paid search professionals share a steady stream of their knowledge, opinions, and more. This discussion will continue uninterrupted.
This move has been a few months in the making, and has required much deliberation between Hanapin and myself. For both sides, the common goal and main initiative has been to continue growing the PPC Hero and PPCChat brands. Both brands have a great reputation, but each also possesses its own vast and unique potential. Above all else, the most important component of this relationship is our ability to continue producing great content.
PPC Hero and PPCChat will remain separate entities. Hanapin will not control PPCChat content and vice versa. There is the potential for collaboration and co-branded activities, but only for the purposes of providing better content.
I’m thrilled to join the team at Hanapin. Since I began my career in 2007, PPC Hero has been my go-to blog for everything PPC. The people here are smart and the most passionate about PPC in the industry. Simply put, I could not pass up the opportunity to both manage this blog, while also increasing my involvement with PPCChat.
How To Analyze Time-Of-Day Performance For Luxury Products
The importance of ad schedules varies across industries, services, and products. For e-commerce companies that sell luxury goods, ad schedules are more crucial.
One Week Left to Save 25% at Hero Conf London!
You still have time to join us for Hero Conf London, 24-26 October at etc.venues St Paul's at 25% off the conference price. But time is running out.
4 Common Questions Prospects Ask Me During The Sales Process
There’s always new, hot topics and questions we get asked by prospects to see what our company’s take is, and how we go about implementing from a services perspective. Read what our most common questions are.
A bi-weekly newsletter packed full of resources and strategies that will help make you a better PPC expert.
Hanapin Marketing | The PPC Agency of Experts Behind PPC Hero
Mobile Price Extensions Rolling Out In AdWords
It looks like "Christmas in July" has come to Google. Recently announced price extensions are designed to help mobile marketers qualify clicks and inform prospective consumers.
[New Whitepaper!] 4 Ways To Survive PPC Campaigns for the Healthcare Market...
This whitepaper will highlight four examples of how thinking at the corners can help boost your PPC performance in the healthcare industry.
Create Visually Appealing Reports With Google Data Studio
When we talk about what tasks tend to eat up a significant chunk of time, reporting is surely mentioned. You may want to explore another option - Google Data Studio.
Liveblogging 2016 DoubleClick Announcements
Today is the day we learn more about the latest DoubleClick updates. Follow along live as we share DoubleClick's announcements as well as our opinions.
The 2016 Top 25 Most Influential PPC Experts
After a month of voting, rigorous research and data analysis, we are excited to announce the wildly anticipated list of the Top 25 Most Influential PPC Experts for 2016.
[New Webinar with AdEspresso!] 4 Effective Strategies for Facebook Lead Gen...
In this new webinar, AdEspresso and Hanapin experts discuss four effective strategies to use Facebook Lead Gen Ads for your business.
PPC Hero Launches New Site!
We're excited to announce the launch of a brand new PPC Hero! We've redesigned the site to be more search friendly with a better navigation system and more opportunity to find the right resources quicker.
How To Get More Out Of Excel Solver
Excel Solver is a fantastic tool, but most examples only cover simple marketing use cases. We’ll cover the next steps of enhancing your models and how to automate the process.
Where You Should Focus Your Facebook Brand Awareness Efforts
Learn the basic metrics to focus on when you want to build awareness on Facebook.
Google To Release New Shopping And Travel Features
Several upcoming changes to Google Shopping and travel-related ads can be expected in the near future. Read to find out more.