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Advanced PPC Strategies, Google Ads

The Lowdown on Display Select Keywords

Search Companion Marketing or “display select” keywords is an efficient way to expand targeting options on the Google Display Network (GDN) based on search intent. Read More »

How To Guides, PPC Strategy

Return on Ad Spend, An Unsung Metric

Why does Return on Ad Spend (ROAS) matter? ROAS is one of the easiest revenue based metrics to measure. It's a simple formula that gives you a holistic picture of your PPC account performance. Read More »

News Updates, PPC News

The Top 25 Most Influential PPC Experts of 2018

Every summer, we release our newest edition of the Top 25—it’s a nice way to honor some of the hardest workers in our tight-knit PPC community. The new list has been released. Find out this year's Top 25 Most Influential PPC Experts and the Top... Read More »

Facebook, Social Media

The Impact of Facebook and How to Prove It

In this webinar, AdStage’s JD Prater and Hanapin’s Chadd Powell will dive into Facebook Analytics to show you how to find insights, along with other pro strategies to use when measuring the impact of social media on your business. Read More »

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