Hero Conf 2015 is quickly approaching. The PPC Conference of the Year is April 27-29 at the Hilton Portland and …
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Constantly testing new copy in order to improve performance is very helpful. Excel can be utilized in order to help with ad copy testing.
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Many PPC experts have predicted that the amount of people-based targeting PPC activity will increase in 2015, and there’s solid reason for this projection.
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Put away your beret and take off your smock - it is time to create image ads for those who have no artistic ability.
146 SHARES
In honor of House of Cards season three, let’s hone our inner Frank Underwood and examine how to stay ahead of the curve when managing our accounts.
690 SHARES 
A new campaign type entitled call-only campaigns has been rolled out. The ad type is aimed at advertisers who value a phone call more than a click.
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Find out what one lesson Jeff Allen learned in his first year as President of Hanapin Marketing that he uses almost every day.
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Find out what one lesson Jeff Allen learned in his first year as President of Hanapin Marketing that he uses almost every day.
94 SHARES 
If you have been running AdWords for more than 5 minutes it’s safe to say you have some pent up feelings of aggression. It’s completely normal to get curse at …
150 SHARES 
You’ve been asked out for coffee by a cute guy at the office and you’re a little nervous on this first date. What is he going to be like outside of work? Will this go anywhere?
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Learn how you can be prepared, what steps you can take for a smoother transition, and how to keep all parties on the same page during a PPC transition.
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Changes to AdWords are nothing new coming out of the Google camp, but it’s a pretty mixed bag with positive and not so positive changes.
177 SHARES 
Meet Hanapin, the Heroes behind PPC Hero
Did you know that PPC Hero is written by the digital advertising experts at Hanapin Marketing? We offer audits, retainers, and full-time account management for both in-house and agency teams. Contact us today to learn how we can work together!
Here are 7 areas to focus on where there can be the most opportunity to identify gaps in a PPC program and help create a blueprint for success.
185 SHARES Tuesdays @ 12pm ET
#ppcchat
PPC Hero is a proud member of #PPCChat
We’re excited to announce the return of the Hero Conf Guest Blog Post Giveaway, right here on PPC Hero.
We’re still accepting guest posts from any and all PPC …
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Changes to AdWords are nothing new coming out of the Google camp, but it’s a pretty mixed bag with positive and not so positive changes.
177 SHARES 
