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The new site provides insights into Hero Pro’s tools and scripts plus free access of our new resources page with loads of PPC Hero Toolkits, White Papers, and PPC Guides.…

A customer doesn’t care about how long you have been in business, they care about what benefits them

In order to take advantage of many of the new Bing Ads features, first you must be using the new Universal Event Tracking (UET).

Here are the top three ways you can injure your account through over-exertion, which will surely take you out of the game

Building successful paid search accounts requires a well-defined philosophy for approaching account work.

In an industry where success is often defined by “quick wins” , it can be easy to forget that there’s another (more reliable) way to achieve performance growth.

The process for online merchants to become Google Trusted Stores has become much easier.

If there is one thing we know about the PPC community, it’s that collaborative time together can’t come often enough. And maybe we’re easily excited. Or maybe we just like …

Learn how to use Google Analytics custom reports to streamline your PPC reporting and analysis for eCommerce and lead generation accounts.

Here’s something to keep in mind as you continue to develop a strong presence on the Display Network.