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How To Get Stellar Results From Facebook And Instagram Remarketing
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Have you considered Facebook and Instagram remarketing? Or maybe, you are not getting the expected results? Here are some tips that will help you excel.

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Liveblogging “Google Ads & Analytics Announcements”
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Today is the day we learn more about the latest Google Ads and Analytics updates. Follow along live as we share Google's announcements as well as our opinions.

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Help us Select our Hero Conf London Speakers!
- Have you heard a speaker recently that blew you away? Is there an expert out there you've been dying to see live?
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Acing Account Transitions From First Call To The First Year
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Given the dynamic nature of this industry, it is no surprise that nearly every account manager ranging from in-house to agency, small-business to enterprise, has navigated through a handful of account transitions.

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Vote Now for the 2016 Top 25 Influential PPC Experts!
- The time as come again to vote for our annual list of the Top 25 Most Influential PPC Experts for 2016!
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Use AdWords Editor Like A Pro
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We will take you through a list of keyboard shortcuts, advanced shortcuts and hacks, best practices and tools that are sure to make you an Adwords Editor guru.

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[New Whitepaper!] 4 Tips To Optimize Your Display Advertising for…
- In this whitepaper, we will discuss how to optimize your display advertising on the GDN for a better return on your income.
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How To Pitch Winning Paid Search Initiatives
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Pitching initiatives are an important way to grow an account but they also serve as a way to show your clients you are on the cutting edge of PPC.

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How To Evaluate AdWords Quality Score Factors In Bulk
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Quality Score is used as a signal for the relevance of your keywords, ads, and landing pages to user search queries, making it a useful diagnostic.

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Hanapin Marketing

Meet Hanapin, the Heroes behind PPC Hero

Did you know that PPC Hero is written by the digital advertising experts at Hanapin Marketing? We offer audits, retainers, and full-time account management for both in-house and agency teams. Contact us today to learn how we can work together!

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6 Strategies For Targeting Followers With Twitter Ads
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With the right Twitter @username targeting and creative strategy, a Twitter follower campaign can yield great success.

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PPC Hero is a proud member of #PPCChat

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Re-Engage Existing Customers Through Facebook Remarketing
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Facebook can be great for finding new customers, but it can be equally useful for keeping existing ones.

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Google To Introduce Attribution Model Options For Conversions
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According to a recent announcement by Google, improvements are on the way to allow attribution tailored to unique needs throughout an account.

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