What are site links and why use them? Here’s a crash course on sitelink extensions, why they're so important and helpful to your business in the world of PPC.
Why Chatbot Marketing is the Future in Marketing
Businesses use chatbot marketing to improve the customers experience. Discover how chatbot marketing is changing the way customers interact with brands.
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8 Key PPC Marketing Metrics to track in 2021
Quality PPC campaigns can be very effective. Learn how to tailor them to your target audience to ensure customer satisfaction with these vital metrics.
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Privacy Issues And The Return Of Branding
Tech companies are implementing changes to respond to rising concerns around privacy. A new marketing landscape where branding cannot be ignored is on the rise.
Do you want to become a PPC Hero?
Take a look at what Hero Conf has planned for 2022! We are bringing you 2 of the largest gatherings of PPC strategists for in-depth learning and networking.
12 Important PPC Trends To Watch In 2021
Here are 12 Important PPC Trends to Watch in 2021. By understanding these new PPC trends, brands and marketers can stay ahead of the competition.
2021 Amazon Advertising Trends
Learn about new advertising trends on Amazon. How effective are different types of advertising tools and what has been the experience of sellers using them.
Facebook Ad Sets Optimization: 5 Crucial Tips For Maximum ROI
With better optimization of your Facebook ads sets, you can significantly improve your ROI - read these 5 best tips to get the process started.
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How to Enhance Your PPC System with Artificial Intelligence
AI is more than just a tech trend. It can take your advertising efforts to the next level and boost your ads’ performance. Learn how AI can enhance PPC.
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5 Ways Cross-selling Adds Value for You & Your Clients
Learn how cross-selling increases the value you add to your clients while also adding dollars to your bottom line.
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CPA (Cost Per Attention)
This piece talks about attention, not necessarily how to get it but once you have it, the importance of using and caring for it in the most considered way.
4 Versatile Conversion Rate Optimization Strategies to Supercharge Your Marketing Strategy
When trying to increase conversions, it’s not enough to just make visually appealing content. There are many marketing strategies you can use to your advantage.