This blog post describes 5 must-have audiences for Facebook advertisers and insights on how to leverage them.
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Hero Conf Is As Legit As People Say It Is – See For Yourself
We’re serious about paid advertising at Hero Conf, but that doesn’t mean we can’t have a good time too. Here’s what other people had to say about Hero Conf last spring.
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Facebook’s Mandatory Change Coming Soon: Ad Set Budgets Are Going Away
Here's what you need to know about Facebook's mandatory move away from ad set budgets to campaign budgets. The change will take place as early as Feb 2020.
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4 Ways You’re Not Utilising AI Properly In Your PPC Campaigns
AI can save your business time and perfect your PPC campaigns. But, only if you’re using it properly. Find out if you’re making these common mistakes here.
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Top 6 Reasons Why You Can’t Miss Hero Conf Austin 2020
Year after year, Hero Conf proves to be an unforgettable event - 98% of our attendees say they would attend again. Come for the content and stay for the fun!
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Tips For Successful PPC Analytics Projects
Tips from a PPC Analyst on successful project planning, communication, and implementation.
Excel Masterclass for Digital Marketers: 3 Sessions to Supercharge Your Efficiency
This webinar will be a deep dive into Excel. The 3 mini-sessions are geared towards improving the way you work.
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Images Are Going To Infiltrate Google Search – And Other Hot Takes For 2020 [Video]
In this video, Hanapin’s Mary Hartman and Dan Rocklin discuss what they're excited for in 2020, their resolutions, and their hot takes on overrated strategies.
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Getting Started with Programmatic Advertising
Learn what programmatic is, the top 4 questions to ask when getting started, and learn about 3 resources to help guide your programmatic next steps.
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BREAKING: The 2020 PPC Hero Summit is on February 12th!
The 2020 PPC Hero Summit is a half-day, free online event for digital marketers that want to become smarter and more effective at paid advertising.
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A Deep Dive Into Advanced Pivot Tables for PPC
A deep dive into how to look at audiences, ad copy, and data over time through quick and easy Excel pivot tables.
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6 New Jobs on the PPC Hero Job Board
New jobs have been posted to PPC Hero's Job Board, including new positions open at Workshop Digital, RyTech, Enilon & Hanapin Marketing.
