PPC Hero Answers
Over here at PPC Hero our mission is to educate and inform our readers on the ever-changing world of Pay-Per-Click Management. Part of that is answering the questions that you as a reader submit to the PPC Hero blog team. The following posts are direct responses to some of our reader’s questions.
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How To Choose A Programmatic Vendor
Read this 6 section checklist to evaluate a potential programmatic advertising vendor!
Live Blogging Google Marketing Next 2017
Google will be announcing their latest marketing innovations at the Google Marketing Next 2017 live stream event and we'll have you covered.
How To Build A PPC Lead Nurture Strategy
“Lead Nurture” is, by no means, a new term in the marketing world, however, it is a topic that has been trending in the marketing world lately, especially in PPC.
In Case You Missed It: Robots Taking Over PPC!
We launched this awesome webinar on May 4th, but we want to make sure no one missed out on the greatness! So for your entertainment, we've included the slides and recording in this post - all you have to do is scroll!
Our Top Speakers Return to London - Register Now at £500 Off!
Your feedback is what drives the continuous evolution of Hero Conf events. From networking to content, and speakers to topics, attendee surveys help us decide exactly which changes we need to make, which topics we need to add, and what schedule tweaks we need to...
Universal App Campaigns Vs. Mobile App Install Campaigns
Today we are going to look specifically at capabilities in AdWords to promote apps and compare the difference between Universal App Campaigns (UAC) and Mobile App Install campaigns.