You’ve asked for it, and here it is: The Total Guide To Product Listing Ads. We have a feeling this product will continue to expand and get cool, new features since it’s doing so well for our eCommerce accounts. But, there is so little information out there about how to set these up and make them work for you right now. We took it upon ourselves to put everything we know about PLAs into one, six part guide.
Part 1: Setting Up Your Data Feed
Part 2: How to Set Up Your PLA Campaign
Part 3: How To Optimize Your PLA Campaign In Your Data Feed