Why Manual Bidding Will Slowly Ride Into The Sunset
With the recent changes in AdWords, it may be time to let manual bidding go and embrace automated bidding.
“If you look at a good PPC account and it’s not converting, in 99% of cases, the landing page is the problem.” – Brad Geddes, Certified Knowledge
Landing pages are crucial to a PPC campaign. Your traffic needs to end up doing something of value after you’ve acquired traffic – otherwise you’ve wasted money. And no one wants to waste money. Landing pages aren’t always easy though. There’s a number of things to think about, beyond just the design.
This 50-page guide by Unbounce will teach you everything you need to know to increase Quality Score, improve conversion rates, and lower the cost per acquisition by using relevant landing pages.
Don’t waste money; start creating PPC landing pages that convert
Download This Ultimate Guide Today!
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There are many surprising similarities between AdWords auctions and real estate markets. By comparing the two we’ll try and understand more about CPC inflation, effective investment strategies and where the industry could be heading.
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Making these easy adjustments to your PPC landing pages will positively impact quality score. A better quality score means lower CPCs!
Get tips for setting up display ads in mobile apps and explore another opportunity to reach audiences that are on the go!
A How-To covering the steps to automate your manual bidding strategy on Supermetrics. Saving you time in the long run.