Agency Evolution with Marc Poirier
November 19, 2012
Our next Hero Conf 2012 speaker transcript is from Marc Poirier, where he talks about agency evolution. Don’t forget we will be posting our transcripts from last year periodically through out the coming months. Feel free to reminisce or check out what you missed!
If you’re more of a straight to the point kind of person and want access to our full 339 page transcript guide, all you need to do is sign up for our Hero Conf Alerts and you will get a link to download in our next newsletter!
Marc: Thank you very much. All right. So yeah, thanks for that warm welcome. Just a brief overview: I’m Marc Poirier, I’m the co-founder of Acquisio. I’m an Internet marketer and I’m also a scientist, although I’ve stopped doing that. This is kind of a work in progress, but I’ve been thinking a lot about where is the agency business today, where’s it going, and it’s importance for us.
We’ve built software. We were a search agency and we had some issues. We thought it would be great if we could build some scripts and stuff to help us along, to do a better job with delivering services for our customers. Over time, that supporting job, we had two or three people helping us out building these scripts, became a new business completely. We sold the agency and focused on building tools. In the first few years, we focused on, “OK. We need to get more customers. How can we do that?” …
Browse By Category
Why Online Polls Are Critical To Understanding Your Users
You may believe polls are just distracting or annoying. Challenge yourself today to learn how polls can be critical in understanding your users.
Faster, Easier Mobile Lead Generation with Social Lead Ads
Explore how lead ads work, what effects they can have on mobile conversion rates and next steps for rolling out campaigns across social channels.
A bi-weekly newsletter packed full of resources and strategies that will help make you a better PPC expert.
Hanapin Marketing | The PPC Agency of Experts Behind PPC Hero
What the State of PPC Report Reveals for 2018
This year we had a great turnout of responses and some mind-blowing insights to share with you. Join Hanapin's President Jeff Allen as he walks through what we found in our State of PPC Report for 2017-2018 and where the industry is going.
Bing Ads Content Data To Be Deleted
Bing Ads is Deleting Content Data. What you should know and do before-hand.
What Will 2018 Hold for Social?
In this webinar, join AdStage’s JD Prater and Hanapin’s Steve Burnett as they look into the next year and show you what to look forward to in the social advertising world.