Using CPA bidding is like living with an unpredictable pet. He’s as likely to bite your guest’s hand, as be a saint.
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The End of 2 Ads per Ad Group: Optimized Rotation Means More Ad Variety & Volume
With the new rotation settings rolling out on the ad group level, it will be far easier to give it a test!
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Demystifying Average Position in AdWords
Get a better understanding of average position and how to breakdown data to determine what is the best position for your ads.
Programmatic is Good for Your PPC Strategy. Here’s Why!
Explore the benefits of programmatic advertising and how it can make a positive impact on your PPC strategy.
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Darts, Drinks, and PPC Fun – Live from London
We're excited to announce that the Bar Takeover returns for year 3, at Flight Club Shoreditch. After last year's epic karaoke night, we're looking to turn it up another notch, with unique networking experiences designed to help you connect with...
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Benefit From PPC And SEO Working Together
A holistic approach to digital marketing, paying particular attention to the combination of SEO and PPC, will help you to produce better results.
Creative Options for Twitter’s Promoted Tweets
A breakdown of the types of promoted tweets available in Twitter Ads. Bonus tip included!
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What was YOUR last search?
Tweet at us with the hashtag #MySearch and let us know the crazy things in your search history!
Be A Negative Nancy In Your Ad Accounts
Get tips on how to use negative indicators to improve ad performance and get on track to exceed your conversion and CPA goals!
Leverage Google Shopping for a Blowout Holiday Season
Join Google’s Julia Meter and Hanapin’s Zach Bruner as they show you the areas you can be working in now to improve holiday shopping results in the coming months.
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How To Pair The New Supermetrics Native Connectors To Data Studio
A how-to guide on pairing new Supermetrics connectors with Google Data Studio for more in-depth reporting with third-party data.
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The Art of Client Communication
Each client is different. Get tips to implement a winning strategy when approaching communication with your client.
