In this new live webinar, Hanapin’s Michael Knight and Lead To Conversion’s Erik Dafforn will give you tips to make sure your PPC strategies are mastered for the mobile market in 2017.
Expanding Your PPC Coverage Beyond Google And Bing
There is plenty of value to be found within search's alternative options. Furthermore, increasingly complex purchase paths call for expansion outside of search.
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Bing Ads Automated Imports: A Gift To Handle With Care
Keeping up with PPC can be overwhelming. Bing Ads Automated Imports from AdWords can help advertisers save time, but should be used intentionally and with care.
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Ensure Bing Ads Are Part Of Your PPC Efforts
Did you know that Bing accounts for roughly 1/3 of the paid advertising search market at 31%? To be a comprehensive paid search marketer you have to be on Bing.
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5 Steps To Cross-Account Analysis Superhero Status
Follow these five steps to make sure your PPC data analysis leads to hero status.
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What You Need To Know About Click And Bot Fraud
Ad fraud is an eternal struggle we deal with. It causes issues with your reporting and interactions with clients about poor performance.
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One Week To Join Your Fellow PPC Heroes- at $400 Off!
PPC Heroes new and old (maybe seasoned is the better word) will assemble in 3 short months for Hero Conf Los Angeles.
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How To Use The Attribution Model Comparison Tool
Understanding your customers' buying journey is a complex task, but it is worth exploring to understand how they typically shop.
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3 Tips To Better Understand Your Facebook Audiences
Learn how to use the Facebook Audiences dashboard, Overlap Tool, and Audience Insights to understand your Facebook audiences.
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Understanding the Ins and Outs of Programmatic for PPC
In this new live webinar, Founder and CEO of MightyHive Pete Kim will join Hanapin Account Manager Bryan Gaynor to tell you all about the importance of implementing programmatic advertising into your PPC strategy. From day-to-day operations to explaining its...
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6 Digital Marketing Strategies You Need To Know
If you work in digital marketing, you need a base understanding of all of the subcategories in order to excel in your specific area.
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5 Tips For The Travel PPC Marketer
I’m going to focus on 5 vital tips for travel marketers. From competitors to seasonality, we have experienced the ups and downs and want to share our experience with you.