What if there was a way to filter people inside the Facebook interface without them necessarily having to go to your site. What would something like this look like?
Continue Reading Find Your Most Interested Fans With Facebook Video Remarketing
The Coolest AdWords Feature You Aren’t Using
For those who have been on the fence, creating dynamic ads is a great way to stand out from your competition while also including highly relevant information.
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[New webinar with Unbounce!] Better Results, Less Money: The Power of Location Marketing
In this new live webinar, Hanapin and Unbounce offer their best strategies on how to get more traffic, better leads, and ultimately, save you money, with location targeting.
Google Goes All In With Location Based Paid Search
In late May, Google released updates related to location based searches. Google is testing a variety of formats in which the ads may appear.
Continue Reading Google Goes All In With Location Based Paid Search
Expanded Text Ads Extending Into Bing
Fear not fellow PPC Heroes, Bing Ads recently announced that the Expanded Text Ads format will be compatible in their platform.
What You Should Expect From Expanded Text Ads
Google announced that advertisers will now be able to write longer, more detailed ad copy. Find out what it means for you and what to expect.
Continue Reading What You Should Expect From Expanded Text Ads
[New Whitepaper!] 4 Tactics To Prepare Your Paid Search For Back To School Season
In this whitepaper, we’ll cover 4 tactics to make the back to school season a success for your paid search efforts.
Continue Reading [New Whitepaper!] 4 Tactics To Prepare Your Paid Search For Back To School Season
Google Announces Conversion Import For Salesforce
AdWords Conversion Import for Salesforce will measure the value of offline conversions in Salesforce that result from AdWords clicks.
Continue Reading Google Announces Conversion Import For Salesforce
Don’t Be Afraid To Create Your Own Metrics To Judge Success
There are custom metrics that don't necessarily exist within AdWords but can be created by the information given to you. Read on to learn more!
Continue Reading Don’t Be Afraid To Create Your Own Metrics To Judge Success
How Sales Stays Informed In The Digital Marketing World
As a member of the sales team, one of the most important things you must do is stay educated on industry news and trends.
Continue Reading How Sales Stays Informed In The Digital Marketing World
[New Webinar with NinjaCat!] Keeping Your Sanity with PPC Reporting
In this new webinar, Hanapin and NinjaCat experts discuss how to structure your reports for clarity, interesting reports you can pull, and ultimately, help you pull valuable data while also keeping your sanity.
Continue Reading [New Webinar with NinjaCat!] Keeping Your Sanity with PPC Reporting
Get Your PPC Reporting Right
Creating meaningful reports require that you know your audience and what they fill find most important. Learn how to create better reports.
