PPC Hero Haiku Winner!

Because April was National Poetry Month, we wanted to celebrate the creative side of PPC-ers everywhere! We hosted a haiku contest, and here is our winner:

New client, new goals
An empty canvas to fill
Words and ads, not paint
– James Thompson (@JamesSThompson)

Congrats, James! You will be receiving an Amazon gift card!

Here are some other honorable mentions!

Pouring over stats
CPA, CTR, Wow…
Where do I begin?

I love pay per click
Although there are some downsides
*cough* adCenter *cough*

Click through rates are high
And conversion rates are low
Oh, CPA woes!

Fitting your message
Into just three lines. Is that
An ad or haiku?

Thanks to everyone who submitted entries! The PPC Hero team enjoyed the creativity flying this month!

Our Attendees Have Spoken - Why You Can't Miss London

At Hero Conf London, 23-25 October, we've created a schedule that can be tailored to any PPC role. In-depth, actionable sessions for the PPC Specialist and high-level strategies and tactics for the Marketing Manager looking to generate new opportunities. 

Adding Facebook Ad Block Lists

Get tips on how to add a Facebook ad placement block list and start blocking your ads from appearing on certain websites.

Optimizing Display Advertising in an Omni-Channel World

We’re teaming up with DialogTech to tell you all about display tactics you can put in place for conversion success, both online and over the phone. DialogTech’s Blair Symes and Hanapin’s Stephanie White will show you the advanced strategies that will have a big impact...